Blogs
I will Survive! – DMAW Annual Meeting Recap
By Hilary Baar 1970-something song lyric or our current economic condition? I will Survive! While it wasn’t Gloria Gaynor at the podium belting out her 1978 hit, “I Will Survive,” the message we heard at the DMAW Annual Meeting on 28 February was every bit as encouraging and stirring! Mr Anirban Basu, a noted economist…
DMAW March 2011 Update
WHAT’S HOT! MARCH MONTHLY LUNCHEON Fundraising Trends Carol Rhine, Senior Fundraising Analyst, Target Analytics, A Blackbaud Company will present, “2011 Fundraising Trends.” Sponsored by Integral, LLC This Target Analytics report summarizes direct marketing giving for many of the largest non-profit organizations in the country. Carol will present a 2010 vs. 2009 comparison of fundraising revenue…
Sumbit Your MAXI Application Today!
Face it. You do great work. Why keep it a secret? Your long hours, great ideas and outstanding results deserve recognition. Share your successes with the direct marketing industry and submit your winning campaigns to the DMAW MAXI Award Competition! Winning a MAXI – Marketing Award for eXcellence and Innovation – gives you and your company…
Anirban Basu & You!
You are invited to attend the “Back to the Future – 2011 Economic Outlook” presentation by Anirban Basu, J.D., Chairman & CEO of Sage Policy Group, Inc., on February 28 at the 2011 DMAW Annual Business Meeting and Reception. As one of the region’s 20 most powerful business leaders in 2010 as named by the Baltimore…
The DMAW February Monthly Luncheon
Join us at the DMAW February Monthly Luncheon Thursday, February 17 | 12 noon – 2:00 pm SEIU Conference Center 1800 Massachusetts Ave., NW | Washington, DC The Adaptive Organization presented by Karen Depew, President, Northwood Consulting What will organizations need to look like to not only survive but thrive in the 21st Century? How do…
DMAW February 2011 Update
NEW DATE & TIME FOR ANIRBAN BASU The NEW DATE and TIME for the DMAW Annual Meeting & Anirban Basu’s keynote presentation is MONDAY, FEB. 28, 5:00-7:30pm, at the City Club Columbia Square. Basu’s presentation, “Back to the Future – A Look at the 2011 Economy and Beyond”, will be followed by cocktails & hors d’oeuvres. Basu’s presentation should generate interesting conversation and…
Webinar: Protecting Your Donor’s Dollars – Non-Profit Fraud Prevention and Awareness
You are working hard at creating an effective, results-oriented fundraising campaign for your organization…only to find out there is internal fraud. According to the Association of Certified Fraud Examiners (ACFE) 2010 stats, the non-profit Fraud Frequency rate was 9.6% and the median loss was $90,000. That’s a lot of money to recoup in a fundraising…
Intelligent Mail Barcode for Mailpieces
IMb (Intelligent Mail barcode) is the new USPS requirement beginning May 2011. The IMb replaces the Postnet and (if you use it) the Planet Code barcodes. All outgoing and incoming pieces of presorted (First and Standard Class) mail MUST contain the new barcode. And, with a long ‘tail’ on returns, you bet you’ll need it…
DMAW November Networking Luncheon Recap
By Gail Diggs During the November DMAW luncheon, Janet Tonner of Vertis Communications (a full-service marketing communications company with offices across North America) shared information and statistics that marketers in any industry could put to great use. Her presentation, entitled “Between the Lines”, was designed to provide new insights into how consumers use newspaper inserts,…
The 3rd Annual Best of Direct Gala
You and your staff are cordially invited to join our awards ceremony and holiday party! The 3rd Annual Best of Direct Gala Thursday, December 2 6:00PM – 10:00PM at the National Geographic Society Building For the past two years, our gala has lifted the spirits of our guests and our DMAW and DMAW Educational Foundation award…