Blogs
Association Marketing Trends and Technologies
Association Marketing Trends & Technologies Wednesday, October 19, 2011 | 8:00AM – 4:30PM Kellogg Conference Hotel, Gallaudet University | Washington, DC This is not your ordinary association marketing event! DMAW brings 50+ years of marketing education experience to present 1 day, 100+ association marketing attendees/speakers, and new ideas you can implement immediately, including: Grow membership…
DMAW September 2011 Update
Integrating Your Year-End Campaigns Thursday, September 15 | 12Noon – 2:00 PM SEIU Conference Center, Washington, DC Speaker: Roger Craver, President & Founder DonorTrends DMAW’s September Monthly Luncheon When Roger Craver speaks, everyone listens! Roger, a veteran of direct response fundraising, will walk you through the essentials for an integrated year-end campaign. Need a little…
The 2011 MAXI Award Winners
Established in 1979, the MAXI Awards program recognizes and honors outstanding achievements in the field of direct marketing. The criteria for MAXIs illustrate the difference between a MAXI and other contests in that a campaign’s results will carry more weight than any of the other scored criteria. All entries are judged on the following six…
DMAW August 2011 Update
Last chance to register: COMPLIMENTARY WEBINAR WEBSITE/URL REMARKETING: LEARN HOW TO USE IT TO IMPROVE YOUR RESULTS Tuesday, August 2 | 12Noon – 1:00 PM Speaker: Marty Donner, Chief Revenue Officer, eWay Direct Marty Donner will show you how to include remarketing as part of your online acquisition strategies – this could be the 4th quarter bump…
A Message from the DMAW President, Kristin McCurry
As the president of the DMAW, I know how it is when you get busy – time flies and you end up unintentionally missing out on some things. I did not, though, want one of those “things” you missed out on to be an important DMAW Event… The DMAW MAXI Awards Ceremony & Reception Wednesday, July 20, 2011 ● 4:30 pm – 6:30 pm…
DMAW July 2011 Update
6th Annual Bridge to Integrated Marketing & Fundraising Conference July 20-22, 2011 Gaylord National Hotel & Conference Center National Harbor, MD (adjacent to Washington, DC) Gain the skills and tools you need to grow your organization or firm at the Bridge Conference! Early Bird Registration Deadline is Tuesday, July 5! Fantastic group rates are available! Great…
DMAW/EF Mentor for a Day Program: A Student Perspective
by Tevis Hannington During my Mentor for a Day visit to the National Geographic Society, I gained a better understanding of what’s next after graduation. And a side-benefit of the program was that I got a lead for a summer internship and subsequently hired as an intern for Nexus Direct. I hope that members reading this…
To Commingle or not to Commingle, that is the question?
By Elise Buck As a full service mailshop we are always looking for ways to help our clients save money in their direct mail campaigns. One of the best ways we have found is through their postage savings, especially when combined with direct entry point and network distribution center or sectional center facility (NDC/SCF) drop…