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DMAW November Networking Luncheon Recap

By Gail Diggs During the November DMAW luncheon, Janet Tonner of Vertis Communications (a full-service marketing communications company with offices across North America) shared information and statistics that marketers in any industry could put to great use. Her presentation, entitled “Between the Lines”, was designed to provide new insights into how consumers use newspaper inserts,…

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Oct 30 Call for Papers Deadline for the 6th Annual Bridge Conference

October 30 is the Call for Papers Deadline for the 6th Annual Bridge to Integrated Marketing & Fundraising Conference scheduled for July 21-22, 2011at the Gaylord National Hotel & Conference Center adjacent to Washington, DC! Visit the Bridge Conference website to download the Call for Papers information and apply online! Presenting at the Bridge Conference…

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Marketers praise PRC decision to deny ‘exigent’ postal rate increases

from DMNews Marketers and business groups praised the Postal Regulatory Commission’s decision to unanimously reject the Postal Service’s request to raise rates above the rate of inflation. The PRC decided September 30 that the USPS failed to justify its request for a 5.6% average increase. “Today’s decision is a great victory for businesses and consumers,”…

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Did we cross that Bridge?

By Alan Rich The 2010 Bridge Conference came and went just like that. Countless volunteer hours over the course of 10 months came down to what amounted to 48 hours of a fabulously produced, highly successful, Bridge Conference. Much of the credit goes to its co-chairs, Greg and Dayna. I have been involved with the…

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September Luncheon Recap

By Gail Diggs On September 16th, I did something I’ve never done before… I attended a monthly luncheon sponsored by DMAW  — and it was absolutely wonderful. I was greeted warmly by the conference organizers and directed to a lovely, quite comfortable room where the meeting would be held. While waiting for the session to…

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2010 MAXI Award Winners

Big Idea PLATINUM Fundraising That Works! St. Labre Sister School Fire Appeal Focus Direct, LLC St. Labre Winter Scarf Appeal Nonprofit Acquisition/Prospecting –         501 (c) 3 GOLD Daniller + Company Ft. Worth Museum of Science and History Fall 09 Acquisition The Lukens Company Tell Your Story Stephen Winchell & Associates WWII Museum – Tom Brokaw…

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2010 Annual Best of Direct Gala!

Do you know someone who should be recognized for their excellence? Nominate someone who you may feel be deserving of one of these awards, just download the appropriate application, complete it by August 11 and fax it to 703-481-3629 or email it to info@dmaw.org. Go to http://bit.ly/bestofdirect for more details. THE BEST OF DIRECT RECOGNIZES EXCELLENCE Mark Your Calendar and…

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Annual Best of Direct Gala!

Do you know someone who should be recognized for their excellence? Nominate someone who you may feel be deserving of one of these awards, just download the appropriate application, complete it by August 11 and fax it to 703-481-3629 or email it to info@dmaw.org. Go to http://bit.ly/bestofdirect for more details. THE BEST OF DIRECT RECOGNIZES EXCELLENCE Mark Your Calendar and…

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The Net Effect of Telemarketing– Yo, Data Girl… what do the numbers say?

by Megan O’Brien Karin Kirchoff of Defenders of Wildlife (DOW) spoke to a full room at the DMAW’s July networking luncheon held at the National Trust for Historic Preservation.  In her role as VP for Membership, Karin oversees a membership base of 450,000 and has raised over 20 million dollars through multiple channels.  The lunch…

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