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Learning From MAXI Excellence

By growthzone | February 26, 2014 | Comments Off on Learning From MAXI Excellence

By Stephen Godbout It’s MAXI Season and time to start looking at the winners, which can be as simple as a postcard … or just the right combination of message and integration … or an astounding 21,500,000 email campaign with a mere 0.14% unsubscribe rate. That’s what we learned last Thursday at DMAW’s “Case Studies…

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