Posts Tagged ‘adirectsolution’
The Donor Who Keeps on Giving—How Often to Appeal to Your Monthly Givers
At the recent Bridge Conference, I ran into a colleague who asked me the question that many nonprofits grapple with: How often should you ask your existing sustainers for more money? We know that monthly donors are a good source of revenue, but if you aren’t asking for extra gifts during the year, your ‘single’…
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